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At the bottom of the heap.

Pointless, absolutely bloody pointless. I don't know what else I can say about this truly ridiculous, preachy, twee, insipid and frankly insane record - but I guess I'll have to try, won't I?

You know that conversation that Uma Thurman and David Carradine have in the kitchen in 'Kill Bill: Vol. 2' - you know, the one where he makes the plastic sandwich while spouting obtuse existential crap at the same time? The one that's sooooo incredibly boring it feels like it's taken five hours? This is worse.

Imagine if Bill had been played by Bono, the script had been written by Madonna and the soundtrack had been contributed by a gang of travelling Bavarian lute salesmen who'd just smoked a HUGE amount of weed and decided to 'go crazy'. This is worse.

Okay. Imagine if Bill had been played by any one of the intellectual 'elite' that regularly appears on Newsnight Review (I'm thinking Mark Kermode but feel free to indulge yourself), the script had been written by any one, - literally - any one of the Hollyoaks cast and the soundtrack had been contributed by the guy who got a big bonus from the keyboard department at Casio for inventing the 'Demo' button and making the school children of the Britain marvel at the Bossa Nova beat. This is worse. Just.

'Hilli - At the Top of the World' is basically tepid folk music with a guy chatting about climate change over the top. He talks about melting snow, rising sea levels, tears filling the sky and how the world needs a little more love. This wasn't revelatory to me at all. In fact, this had far less of an impact than, say, a marshmallow thrown at a Terminator during a fight.

I know the world is in a shit state - we all know the world is in a shit state - take a trip to Doncaster if you don't believe me. But what I don't need is some spiritual gravel-voiced muppet harping on about world peace, love and magic snow in an effort to persuade me to switch off the telly at the mains rather than just hitting the 'Standby' button. (I do turn it off by the way - I'm actually rather good like that.)

'Hilli - At the Top of the World' may be sincere in its remit, but it's far too boring and weak to make any difference whatsoever. The demographic this song is aimed at will be too busy throwing bottles and cans into landfill, eating Australian potatoes while watching 'Top Gear' on the telly and dreaming of that new Ford Fiesta...and they'll probably leave the telly on 'Standby' when they're done too.